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Approaching Strangers Online is Much Different From Real Life

Instant Messaging Case Study #8

This week's Case Study takes a look at the difference between making online and offline sales connections.

The beauty and simplicity of prospecting online is on full display here. 

Anyone can prospect this way with the right tools and instruction, but it’s a simple process, and there’s a time and place to say the right things in online conversations.  A persons posted profile helps you to pre-qualify them much easier than in the offline world, when you know what to look for.  Once you get your timing down you're off to the races.

To download the pdf file of Case Study #8 just right-click and choose Save Target As, or left-click to view:

Download IMCaseStudy8.pdf

May 25, 2006 |

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