Instant Messaging can make you the best of the best in your business

The sparkling south Florida waters and perfect sailing conditions attract the fastest sailboats and the best sailors from around the world for Acura Race Week in Miami.  The weather is picture perfect for sailboat racing.

At the end of the week everyone would know which boat is 'the best of the best' in her class. 

Race headquarters is at the Miami Beach Marina where my sailboat, Cash Flow is docked, so I had the opportunity to meet many of the sailors and check out the latest equipment and technology used on many of the participating boats.

As I was watching the boats returning from a day of racing, I reminisced about my sailboat racing days on Cash Flow.  I thought about the tremendous similarities between winning a sailboat race and being successful in any type of business.

For example, you can't expect to win a sailboat race without having the right equipment on your boat.  It's the same in business. You can't expect to be successful in any business for long without using every possible tool and technology available that can give you an edge
over your competition.

The best of the best in any field always takes advantage of technology.  On the race course as well as in the office, using the most up to date tools saves time and increases efficiency.  And, time is a 1st place trophy in sailing and money in business.

When I first started to race Cash Flow in 1986, I painfully learned that I couldn't expect to compete on the race course without having the right equipment.  My boat was built for comfortable coastal cruising and didn't have the same equipment you find on sailboats designed for racing.  Many racing sailboats lack creature comforts like heads (toilets), showers with hot water, galley's (kitchens), and comfortable places to eat and sleep when the race is over.   

I've always been ahead of the curve in business when it comes to using the latest technology and it was the same on the race course.

I knew Cash Flow was fast under certain conditions so I opted to keep her instead of trading for a racing boat.  After finishing my first few races in last place, I made a heavy investment and put all the latest and appropriate
racing equipment on my boat so I could compete with the other racing boats in my class.

Once I had all the right equipment on Cash Flow, I learned that equipment alone wasn't enough to win races.  You see, I didn't know how to use the
equipment properly.  So while the boat continued to lose the rest of the year, at least we were doing it in style.

As soon as I learned how to use the equipment, Cash Flow began to win races.  Two years later, in 1998, Cash Flow was named the "Boat of the Year" for winning the most races in her class.  Cash Flow would remain the best of the best for five more years until I retired from racing.

So what does this have to do with you and your business?

Are you striving to be the best of the best in your business?
Do you want to be?

If your business requires prospecting, recruiting and selling to be successful, and you expect to be successful, you must take advantage of the latest Internet technology available.  You must use
Instant Messaging.

You need it.....to stay in constant touch with your family and friends.

You want it.......so you're accessible to everyone you work with.

You must have it........if you want to be competitive in your business.

You must use it........if you want to be the best of the best in your field.

The three reasons you must use Instant Messaging are............

- It's the latest technology that millions of others are using!

- It's used more than email and instantly connects you to others!

- Your competition is using it!

You've heard the ole saying,
"There are only two things certain in life.. death and taxes."

Well, I've got a new one... "There are only three things certain in life...
... death, taxes, and technological change."

I've experienced the exhilarating feeling of crossing the finish line ahead of the fleet, and the rush of pride that comes from being recognized by my peers for being successful in business.

Using the latest technology made it possible for me, and I promise, using Instant Messaging can do the same for you. A young postal worker used Instant Messaging to add over 1,000 people into her business in four months.

Instant Messaging can "supercharge" your efforts and make you the best of the best in your business.